3 Ads That Actually Don't Suck

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Hi friends!

Advertising nowadays can feel like a waste of time or an uninvited stop to our endless scrolling into web chaos. But since this is a field I spent the last ten years of my life practicing, I want to share three recent ads that actually don’t suck.

Let’s dive in:

1. The Deep x Liquid Death - The Dangers of Sugar

Why it doesn’t suck: Funny yet effective, this brand-new Liquid Death spot promotes the new season of The Boyz. What I love about the brand is that it has transformed a simple idea into an effective way to mix marketing promo and humor while not losing its brand tone.

2. Samsung’s Creativity Cannot Be Crushed

Why it doesn’t suck: This is a direct response to Apple’s latest iPad ad about a dystopian future, and by future, I mean the next year or so, suggesting that Creatives should fear the rise of A.I. as they will crush the human-made art. This refusal was a well-timed rejection letter that technology is just a tool for humans to elevate their creative ideas and bring them to life. It is not about replacing us or destroying human souls.

Why it doesn’t suck: Juvenile? Yes. Creepy? Correct. Fun? Absolutely! Let’s face it: 2024 has been a weird year. As the ad explains, “Years from now, they will look back at 2024 as the year the War of the Popcorn Buckets began.” So what better way to promote Ryan Reynold’s new movie, Deadpool & Wolverine, than by making their own Popcorn Bucket and joining the movement?

Giphy Obey GIF by haydiroket

Whether you like them or not, there’s no doubt that these ads can be conversation starters. They might even win advertising awards. Who knows. But one thing is for sure: I enjoy living in a world where my popcorn buckets look like Wolverine, and we’re not under the command of A.I. robots.

Not yet, at least.

Let me know what you think, and don’t forget to subscribe and share it with your friends.

Until next time,
Hipster Roboto